Back-to-school isn’t the only time to buy kids clothing anymore, and children’s fashion is on the rise. According to Euromonitor, the global childrenswear market is outpacing both womenswear and menswear, and the value childrenswear in the US is estimated to grow 8 percent by 2021, to $34 million. That’s a lot of moolah, and you can be a part of this growing trend. Here are three different reasons to add childrenswear to your booth this year:
Spring baby showers are coming up.
The spring and summer aren’t only good for weddings, but also baby showers, where people can rise from their winter blues and put their creative minds to use with planning a baby shower. Get your customers prepared for this exciting season with the latest trending baby clothes so they can give the perfect gift. The Laughing Giraffe clothing company, distributed by KidsBlanks, have a wide range of basic, classic, and novelty onesies that make for perfect gifts for baby showers. They even do custom print and embroidery. Their sizes range from newborn to 24 months old and come in plenty of different colors including fuchsia, green blue, black, and more. For more information, visit www.kidsblanks.com.
Childrenswear appeals to all kinds of shoppers.
Everybody has at least one baby in their life, whether it’s through family or a friend’s child, so there’s a wide audience to be interested in what you’re selling. The clothing is typically small and won’t take up much space in your inventory, and it’s a great way to expand your profits. Penguin Kids Wear has plenty of options to choose from with apparel for newborns to juniors and children’s accessories such as lunch boxes, umbrella’s and backpacks. Stock your booth with the newest accessories featuring trending characters and your customers won’t be able to help but get a gift for their loved one. For more information, visit www.wholesalechildrenclothing.com.
Millennials are helping to drive the childrenswear market.
Social media still remains one of the biggest influencers today, and with millennials constantly posting to Instagram and Facebook with their child wearing a cute new outfit from a specific brand, it encourages others to follow suit. You can make more sales by offering childrenswear from brand names that parents already trust. When they see an item with a popular brand name on it, they are more likely to purchase it than an off brand piece. Volume Apparel has an extensive kids collection so you can keep your booth stocked with the hottest labels. From bulk children’s shorts and t-shirts for the summer, to outerwear for the winter, these clothing options offer the style and quality that parents want to purchase. For more information, visit www.volumeapparel.com.