“What we are looking to do is revolutionize the junk snacks market and challenge the multi-billion-dollar brands like Lays® and Doritos®,” Nick Desai, CEO of World Peas Brand Peatos®, says. “We developed something in the U.S. market, resulting in a snack food that has twice the protein and fiber of other junk food snacks.”
Peatos® snacks deliver a bold flavor with that big crunch snacking experience customers crave and love, but without any of the negatives. These deliciously healthy snacks offer double the protein and fiber, with less calories, fat, and sodium than typical junk food. They are made with sustainable peas and lentils and are gluten-free and non-GMO.
The company had a ‘Snack to School’ special with Kroger, with whom they recently partnered, where customers were able to go into select Kroger stores and receive a free 1 oz. Peatos® Bag snack from a Tiger Bin. All consumers had to do was download the Friday Freebie digital coupon from Kroger’s app and present it at the register.
These healthy snacks are perfect for fitting into lunch boxes and are a better alternative to Halloween candy. Complete your booth with these impulse-buying goodies that come in four delicious flavors: Classic Cheese, Masala, Fiery Hot, and Chili Cheese. For more information, visit their website: www.worldpeasbrand.com.