One Tree Brands knows that beauty is in the eyes of the beholder and profits are in the pockets of its customers. The company has supplied flea market vendors with a broad assortment of health and beauty products since it launched in 2002. Under the leadership of owner Rich Earnshaw, One Tree continues to operate as a strictly virtual wholesale beauty supplier, with best sellers including L’Oreal mascaras, Maybelline foundations and Sally Hansen Nail Strips, an innovative stick-on shortcut for do-it-yourself manicures. “Our pharmacy products, such as Zicam, the cold remedy, are great sellers, too,” says Earnshaw. “But in 2013 we’re making a few fairly significant investments in L’Oreal and Maybelline cosmetics.” Customers have the option to buy one or one thousand of any given item, as One Tree handles orders of all sizes, beginning at the $75 mark.
“We offer monthly and weekly discounts based on volume,” Earnshaw points out. The wholesaler’s website also contains tabs for sale and liquidation items offered at a discount. Beyond the discounts, one company feature of interest to vendors is the selection of mixed lots, which Earnshaw says translates well to a vendor’s business model. “I’ve had a few vendor customers who buy a 500-piece mixed lot and sort it into $1, $2 and $3 bins,” Earnshaw explains. “Those vendors will be able to sell items for a few different price points all from a single order. They get a little bit of everything.” He recommends checking the website daily, because as new items arrive, they are added to the New Items section of the website and rarely last long. “If something goes up on the site, order it quickly,” he urges. “What you see is what we have, and when it’s gone, it’s gone.” The company lists only what it has in stock, making a point not to sell any product in advance of receiving a shipment. The result is 100 percent order fulfillment. Once placed, orders ship to customers within 48 business hours.
For more information:
One Tree Brands LLC
16172 Metcalf Ave
Stilwell, KS 66085