Monday, June 26, 2017

Fiber Optic Apparel from EDMPlug

April 12, 2017 by mbrophy  
Filed under Product Zone

Fiber optic clothing and accessories are an exciting inventory addition for any vendor this fair and festival season. These eye-catching apparel items are an attention-grabber for retailers and festival-goers alike. Zach Meador of EDMPlug and creator of HolyThreads! fiber optic clothing tells Merchandiser, “People are drawn to this product like nothing else. The fiber optics and quality are really impressive in person.” EDMPlug was founded because Meador and his team were looking to become an integral part of EDM (electronic dance music) culture.... 

Incorporating Dollar, Discount, and Convenience Items

April 4, 2017 by mbrophy  
Filed under Product Zone

Almost ten years ago, when the US economy took a turn for the worse, households across the country turned to dollar and discount stores to save money on everyday purchases such as personal care, beauty, electronic accessories, and household necessities. Shoppers were looking to get the same products at a better value. Many Millennials started shopping for themselves right in the middle of the 2008 economic crisis and grew accustomed to choosing value-priced retailers. Today, discount and dollar stores are one of the fastest growing sections of the... 

Hongar Farms: “Tastes as Good as it Looks”

March 17, 2017 by mbrophy  
Filed under Product Zone

Food products have always sold well at flea markets, fairs, swap meets, and festivals. In 2017, this is true now more than ever. Pair great tasting goods with beautiful presentation and a 400-year-old history, and you have yourself a recipe for success. Hongar Farms produces specialty oils and gourmet vinegars whose formulas and foundations date back to sixteenth-century Austria. All of their oils and vinegars are 100% natural with no artificial colors, flavors, preservatives, sodium, or cholesterol. Hongar Farms products, including herb infused... 

Cut the Cord on Cable with Magic Stick TV™

March 16, 2017 by mbrophy  
Filed under Featured, Product Zone

The average cable bill in the United States is easily around $130, says Omar Naweed, inventor of the Magic Stick TV™.  “Everyone wants to cut the cord, but they don’t know how.” Naweed created the initial Magic Stick TV when his cable bill frustrated him. “They bundle you in, lock you in, and you end up paying for services and channels you’re not using.” After inventing the prototype in his garage, friends and family started asking for their own Magic Sticks. “It’s a really straightforward product that provides a simple solution... 

A Story of Patterns: Floral

March 9, 2017 by mbrophy  
Filed under Product Zone

As Spring slowly blooms into season, shoppers are looking for a fresh start. For centuries, flowers and floral designs have symbolized life, growth, and new beginnings. Florals have remained one of the most ubiquitous motifs in linens, textiles, and fashion for their universality and natural beauty. The origin of floral fabrics dates back to Asia, where flowers have always been a significant part of the culture. Silk fabrics with bright ornate designs eventually made their way from Asia to Europe starting in the Middle Ages. The fabrics were extremely... 

Spring and Summer Sellers: Value Priced Apparel

March 3, 2017 by mbrophy  
Filed under Product Zone

Spring and summer are fast approaching which means shoppers are ready to hit the markets looking for great deals on apparel. Not only is summer one of the busiest seasons for flea markets, but also a top season for apparel purchases. According to statistics by The Balance, spring and summer months have been peak times for apparel sales growth for the past several years. Total year-over-year retail sales are up 5.6 percent, meaning there are plenty of opportunities to grow your profits this season. In the summer months, shoppers will head to markets,... 

Boost Oxygen: 95% Purified Oxygen in a Can

February 16, 2017 by mbrophy  
Filed under Product Zone

We all know oxygen is required to sustain human life. When deprived of oxygen, the performance of the body and mind can suffer. At sea level, the average oxygen content in the air is 21 percent. At altitude, levels can be much lower. Low oxygen levels can lead to fatigue, shortness of breath, and feeling sluggish. Every cell in your body requires oxygen as the basic fuel for each cell’s metabolism. Without enough oxygen, cellular processes slow down and your immune system weakens. Oxygen deficits are even linked to a number of chronic diseases. Boost... 

The Merchandise Center: Source with Confidence

February 14, 2017 by mbrophy  
Filed under Product Zone

The Merchandise Center, or TMC, is a collection of professional showrooms located just one-half mile from the Chicago O’Hare International Airport. TMC holds seven trade show events every year, each show lasting three days. Show owner Mark Passis says, “We have the majority of the leading players in the closeout and general merchandise industry here at our show.” TMC is an ideal merchandise source for swap meet, flea market and value priced sellers because of the show’s heavy focus on closeout and general merchandise suppliers. The ninety... 

OFFPRICE: The Insiders’ Secret

February 2, 2017 by mbrophy  
Filed under Product Zone

OFFPRICE is a dynamic, order-writing trade show that connects retail apparel buyers from companies large and small to the leading off-price specialists who sell accessories, footwear and more at 20-70 percent below wholesale. When you have a growing business, the search for new products at low price points can be difficult. This hunt has led many retailers all over the globe to source their trendy apparel and accessories at the OFFPRICE Show, held twice a year. The show offers buyers over 500 vendors and more than 1,300 booths with apparel, footwear,... 

Color Psychology and the Art of Persuasion

January 10, 2017 by mbrophy  
Filed under Product Zone

Selling is an art of persuasion. There are a variety of active and passive techniques that go into influencing a shopper’s purchasing decision. Many of the most effective passive techniques are visual cues. As people, we receive and process countless visual cues that subconsciously and consciously affect us each day. Body language, text, light, and most importantly: color. Marketers have used color psychology for decades to elicit different emotions and reactions from their audience. Consumers also use color psychology, especially when selecting... 

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