Monday, October 15, 2018

Back To School Shopping At Flea Markets

August 9, 2018 by krystinam  
Filed under How-To Zone

This is the last month of summer vacation and parents are going to start their back-to-school shopping, if they haven’t already. There are so many options to choose from for school supply shopping, so to be successful, you have to make yourself stand out from the rest. Here are four tips that will have parents flocking to your booth for school supplies. 1. Stock up on the latest trendy school supplies. Even though price point is still a big deal, kids will always want the styles that stand out from the rest. Folders and binders with the latest... 

Marketing to Millennials 101

July 31, 2018 by mbrophy  
Filed under How-To Zone

Born between the years 1980 – 1996, there are 80 million Millennials in the U.S. They are currently the largest demographic, making up 25% of the U.S. population. They have $200 billion in buying power and constitute 21% of all discretionary purchases. Peter Pan Generation American sociologists designated Millennials as the Peter Pan generation, because of their perceived tendency to delay certain rites of passage into adulthood such as buying a house or even moving out of their parents’ homes, delaying marriage and having children. Currently,... 

Top 5 Ways to Grow Your Business Online

July 12, 2018 by mbrophy  
Filed under How-To Zone

So, you are a flea, fair, or festival vendor with a thriving booth business. You’re ready to take things to the next level. It’s time to establish your digital presence so current customers can continue to engage with you beyond the booth, and new customers can find you more easily. If you’re brand new to bringing your business online, here are the first five things you should do. 1) Make a Facebook Page You likely already have a personal Facebook account — maybe you even already have one for your business. According to our annual surveys,... 

7 Trends to Get Your Booth Summer-Ready

July 5, 2018 by krystinam  
Filed under How-To Zone

The summer season is inspirational for almost every customer. Maybe they start a project on the house they’ve been putting off over the winter, start exercising to prepare for their beach body, or just get some sun outside. There’s something about the nice weather and the feeling of the sun beating down on you that gives people the kick-start they need. This is where our fellow independent businesses come in: we want you to be ready for when customers stop by your booth. and have some helpful tips for the top 7 trending... 

5 Tips to Make Your Summertime Booth Stand Out

June 28, 2018 by krystinam  
Filed under How-To Zone

The summertime is perfect for getting everyone out of their houses and doing fun activities outside. Flea markets are packed with buyers trying to get the best deals and vendors selling different items. Now is the perfect time to make your booth stand out amongst the others and give customers a reason to look at your products over someone else’s. Let your creative side come out with different themes and colors, but here are some tips to help get you started with making your summertime booth stand out! 1. Create a focal point. There are about 7... 

How to Create a Facebook Ad

June 21, 2018 by Molly Nichols  
Filed under How-To Zone

With 400 new users signing up every minute, Facebook is a huge online platform that gives businesses access to many new customers. Facebook has more than 2 billion active users and 3 million businesses use Facebook to market their business. Start using Facebook advertising for your store and remain relevant in the community while reaching a wider audience. 1. Choose Your Objective Before creating your Facebook ad, make sure you have a clear goal in mind. The ad has to have a purpose and it must be clear in order for Facebook users to be enticed... 

Using Instagram to Grow Your Vendor Business

May 24, 2018 by LisaE  
Filed under How-To Zone

You’ve taken the step to set up shop as a flea market / swap meet vendor, proudly opening your business within the marketplace. You have a great shop layout, you have signs posted, you’re working with the market manager to help draw in the shoppers – so what’s your next logical step? The answer, of course, is social media. Many vendors have active Facebook accounts, connecting with friends and family, and many also use Twitter to get the word out about your market and your business, but if you haven’t tried your hand at... 

OFFPRICE Trade Shows Adds New Show and Online Presence

May 15, 2018 by mbrophy  
Filed under How-To Zone

If you’re a value-priced reseller, there’s a good chance you’ve heard of OFFPRICE. The trade show is one of the industry’s hottest and fastest-growing events. Retail buyers can find on-trend apparel, footwear, and accessories for men, women and children up to 70% below regular wholesale prices. The OFFPRICE team has been extra busy this year. In addition to the two events in Las Vegas they hold every February and August, OFFPRICE added a New York City event this June, and debuted a new online shopping platform for resellers called OFFPRICE... 

How to Prepare for Flea Market Spring Season

April 10, 2018 by mbrophy  
Filed under How-To Zone

Whether you sell year round at indoor and outdoor markets across the country, or are a seasonal seller, you have to admit that the spring and summer are prime time for flea markets. Many more markets are open when the weather is warm and enjoyable! Make 2018 your most lucrative year with these preparation tips to get your business ready for the busy season. 1. Research No two flea markets are the same. Expand your horizons this year and try out some new markets. Find out if there are any new markets being held locally that will fill empty weekends... 

How to Showcase Jewelry at Your Booth

March 13, 2018 by Molly Nichols  
Filed under How-To Zone

Jewelry is one of the biggest sellers at markets and swap meets, but presenting it to shoppers in an optimal way can be a challenge. Jewelry needs to be displayed in a way that accents the styles and quality while also avoiding theft. Here are a few creative ways to style and showcase jewelry. Display Cases To ensure there is no theft of your jewelry, use display cases, shadow boxes, and other glass enclosed arrangements. This makes it easy for buyers to see your products while giving you the ability to control who sees and touches what. This is... 

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