Friday, December 14, 2018

Creating Customer Loyalty

December 11, 2018 by krystinam  
Filed under How-To Zone

The holiday season is the busiest time of the year for everyone. Customers never seem to stop running around from shop to shop and it can be hard to keep merchandise well stocked throughout the season. But no matter how busy you may get, you always have to make sure you are giving each customer insanely great service and interactions. Give them that personalized experience to keep them coming back to you instead of retail giants such as Amazon and Target. The Merchandiser Group is excited to share some tips for creating customer loyalty this holiday... 

5 Holiday Booth Decorating Tips

December 11, 2018 by krystinam  
Filed under How-To Zone, Uncategorized

It’s the most wonderful time of the year! The loveable and gift-giving season is back in full swing, and you’re ready for it. By now, you should be fully stocked and ready for the holiday rush to come trampling through. The only thing left to do now is weed out the competition and draw customers to your booth, and the Merchandiser Group has some tips to help you stand out from the rest. Put a bow on it. Nothing screams ‘gift idea’ better than a product with an actual bow on it. There’s just something so attractive about bows and they come... 

Best Stocking Stuffers

November 13, 2018 by krystinam  
Filed under How-To Zone

As we get closer to Christmas and customers activate their ‘frenzy shopping’ powers, they are going to look for those last-minute stocking stuffers. They have all of the main gifts checked off and wrapped, and now the small stuff is left. As important as it is to have all the latest toys and accessories, it’s also important to have the small add-ons for not only the last-minute shoppers, but also for impulse buys and that little something extra to add into customers’ bags. Here are our top 5 stocking stuffers to have in stock: 1. Luggage... 

Preparing for Small Business Saturday

October 16, 2018 by krystinam  
Filed under How-To Zone

First there was Independent Bookstore Day, then we had Free Comic Book Day, then Small Business Week, and now Small Business Saturday is coming up so all flea market vendors should get ready to entice new customers. In case you haven’t heard, Small Business Saturday is an American shopping holiday held on the Saturday after Thanksgiving during one of the busiest shopping periods of the year. American Express, the credit card company, created this holiday in 2010 to support the little businesses that keep our nation running. American Express cardholders... 

How to Get Your Booth into the Holiday Spirit

October 16, 2018 by krystinam  
Filed under How-To Zone

The time for holiday shopping and Black Friday sales are coming! Now is the time to start thinking about what products you want to feature or which sales you’ll have going on to promote new products. The important thing to remember within these next couple of hectic months is that the real goal for the holidays is to create loyal shoppers and make sure they keep coming back. We’ve got some tips to help increase your revenue and create a more personalized customer shopping experience to keep shoppers coming back after the holidays. Decorate... 

Back To School Shopping At Flea Markets

August 9, 2018 by krystinam  
Filed under How-To Zone

This is the last month of summer vacation and parents are going to start their back-to-school shopping, if they haven’t already. There are so many options to choose from for school supply shopping, so to be successful, you have to make yourself stand out from the rest. Here are four tips that will have parents flocking to your booth for school supplies. 1. Stock up on the latest trendy school supplies. Even though price point is still a big deal, kids will always want the styles that stand out from the rest. Folders and binders with the latest... 

Marketing to Millennials 101

July 31, 2018 by mbrophy  
Filed under How-To Zone

Born between the years 1980 – 1996, there are 80 million Millennials in the U.S. They are currently the largest demographic, making up 25% of the U.S. population. They have $200 billion in buying power and constitute 21% of all discretionary purchases. Peter Pan Generation American sociologists designated Millennials as the Peter Pan generation, because of their perceived tendency to delay certain rites of passage into adulthood such as buying a house or even moving out of their parents’ homes, delaying marriage and having children. Currently,... 

Top 5 Ways to Grow Your Business Online

July 12, 2018 by mbrophy  
Filed under How-To Zone

So, you are a flea, fair, or festival vendor with a thriving booth business. You’re ready to take things to the next level. It’s time to establish your digital presence so current customers can continue to engage with you beyond the booth, and new customers can find you more easily. If you’re brand new to bringing your business online, here are the first five things you should do. 1) Make a Facebook Page You likely already have a personal Facebook account — maybe you even already have one for your business. According to our annual surveys,... 

7 Trends to Get Your Booth Summer-Ready

July 5, 2018 by krystinam  
Filed under How-To Zone

The summer season is inspirational for almost every customer. Maybe they start a project on the house they’ve been putting off over the winter, start exercising to prepare for their beach body, or just get some sun outside. There’s something about the nice weather and the feeling of the sun beating down on you that gives people the kick-start they need. This is where our fellow independent businesses come in: we want you to be ready for when customers stop by your booth. Ecwid.com and Informed.co have some helpful tips for the top 7 trending... 

5 Tips to Make Your Summertime Booth Stand Out

June 28, 2018 by krystinam  
Filed under How-To Zone

The summertime is perfect for getting everyone out of their houses and doing fun activities outside. Flea markets are packed with buyers trying to get the best deals and vendors selling different items. Now is the perfect time to make your booth stand out amongst the others and give customers a reason to look at your products over someone else’s. Let your creative side come out with different themes and colors, but here are some tips to help get you started with making your summertime booth stand out! 1. Create a focal point. There are about 7... 

Next Page »